“I have been working with Victoria and Affinity Accounting since I started my business in fall 2017. Between basic bookkeeping, monthly consultation, and detailed budget projections, Affinity Accounting has been instrumental in growing my small business in Milwaukee. I would recommend them to anyone looking for a CPA that is a fantastic communicator, always reliable, and a wonderful person!”

— Marcus Mueller, Skedaddle Humane Wildlife Control

“As a growing firm, we made the decision to outsource our accounting and financial reporting to Affinity Accounting. In our first year, we more than covered the cost in financial savings, streamlined our accounts payable/reconciliation process, received meaningful analysis and reports that allowed us to improve our operations and made significant progress toward reaching our financial goals. This was one of the best business decisions we’ve made.”

— Jody Lowe, The Lowe Group

“What a joy it is to work with Affinity Accounting! As an early stage entrepreneur, accounting can be very personal. Often there is a blurred line between personal finances and that of the business. I am so grateful to have found Affinity Accounting. Their quick response time and willingness to go the extra mile (or two) means a great deal to me. If I am unfamiliar with something, they spend the time to ensure I get it. I've learned a great deal from them already. I cannot recommend Affinity Accounting more highly.”

— E. Keller Fitzsimmons, Custom Reality Services

After trying to do our own accounting and bookkeeping for several months, we knew we needed help. We hired our first employee and realized just googling things wouldn’t cut it to keep accurate books. They were a mess and it was taking up mental space that could be used to grow the business! We interviewed several accountants and were generally disappointed, until we found Affinity Accounting. They impressed us right off the bat. Here are just some of the reasons we love working with them:


  • They are incredibly organized. After we signed with them, they sent us a detailed onboarding package with clear directions to get everything set up.

  • They are accounting systems pros who leverage modern accounting tools. They set up Quickbooks, Gusto, T-Sheets, and Expensify accounts for us such that our accounting, payroll, timekeeping, and expenses are kept in sync automatically. They taught us how to use these tools (and how to teach our employees to use them) to make things like expense reimbursement and sending bonus checks super easy.

  • They are very responsive. If I ever have a question, I’ll just shoot them an email and they’ll respond within a day or two, patiently explaining even the most basic of concepts.


If you’re a business owner who is tired of performing accounting tasks manually and want someone to take care of it, hire Affinity Accounting. The peace of mind is worth it!”

— Dale Davidson, Custom Analysis

“Working with Affinity Accounting has been one of the best business decisions I have ever made. They provide my colleagues and me with great clarity in our planning efforts and they are an outstanding partner. They explain things in clear terms, understand our business goals, and have done an amazing job of anticipating our needs and helping us thoughtfully address challenges and opportunities. I cannot say enough good things about them”

— Joe Donovan, Donovan Group